READ THIS BOOK!!!

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THE HUMAN USE OF HUMAN BEINGS | CYBERNETICS AND SOCIETY | NORBERT WIENER

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If reading this book doesn’t show you where society has been heading with the rise of social media marketing on the internet, nothing will. This book was published in 1950 as a warning to the coming social conflict that now exists in this world as a result of our advancements in the realm of cognitive sciences.

Okay, for the second or third time now… I have finally deleted my social media accounts. The first time I deleted them was when I quit touring and set down my solo singer-song writer career. I later built them up again because I sold patches on Etsy for about two years (which was a lot of fun, but took up too much of my time the more successful it became).

Then, with the launch of this project, A Martyrs Oath, the home studio recording project… I launched them up again. But, honestly what’s the point?

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Most of what goes on within platforms like Facebook, Twitter, and Instagram is just pandering anyway. I would know. I spent 6 long years as a full time musician nationally touring. That isn’t a braggart statement either. I’m just saying that I know what it takes to maintain a well-oiled social media platform for the sake of self success. Proof of that would be the Instagram account I just deactivated. I only had 70 posts or so and was only following 1 person (Raven Faith Records). And yet… I had more than 1,350 followers.

I know how the social media racket works.

If your business model relies on outlets like these, you might want to think about re-branding and coming up with a new marketing platform. Those markets are over flooded with competition. And as a result they tend to just be an echo chamber of the rat race.

Life is more than this.

As for the internet, I am obviously still on it. I have my blog and my Youtube channel (something I plan to add to in the future). Beyond this… I have managed to take it a step further this time around. I deleted the internet browser along with all of the social accounts, including Youtube, from my phone. The only thing my phone is worth now would be calls, texts, and listening to books and podcasts.

That’s all.

I think the whole world would be better off if we were all less addicted to our devices.

I’ve been reading a lot in the last few years. I mean… a lot, a lot. And today was no acceptation. Although I do not endorse every little thing that is said in the following book, I definitely recommend you give it an unbiased read. As a conservative Christian I will admit that I felt the language at times was a little bit much and entirely unnecessary.

Regardless, I got through the entire book. And I think you should too.

It’s called Ten Arguments for deleting your social media accounts Right Now, by author Jaron Lanier.

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He had a lot of things to say that I felt touched true to my own experience in the digital realm while also somehow managing to tug at my religious side in regard to this topic. In order for you to get a more vivid depiction as to who Jaron is, his mannerisms and personality… here is the man behind the book. I think it helps to see him in real time talking on a few of the issues addressed in the book, because it helps guide the underlying tone of the book itself in regard to his literary writing style.

With this said, I was already headed in this direction a while back. If you go to my existing social media accounts you will see that I use them, but I am not actually following anyone.

A while back I posted a blog about shutting down my social media accounts. And yet, here I am with them live again. I spent the last month doing the “promoting racket” on places like Twitter and Instagram. But, I am going to have to be honest with myself here. I just don’t really feel like it’s worth the time.

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Now, I realize that its somewhat of an oxymoron to have a website with the intent of promoting a project while refusing to really hit the “social marketing” strong on those types of platforms. I get it, I really do. But, let’s face it. That just isn’t where my time needs to be spent. By having these accounts, and constantly being active on them I find myself wasting a lot of the day, my face down glaring at my phone. And when I’m not promoting something with a new post or adding followers, the resulting conundrum is that I find myself scrolling these accounts with no genuine purpose.

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I look around and it seems like people don’t know what to do with themselves anymore unless they’re face palming a mobile device of some kind. And, I just don’t want that to be me. And here’s why…

I will set no wicked thing before mine eyes: I hate the work of them that turn aside; it shall not cleave to me.Psalm 101:3 

If promoting my personal projects on social media means that I have to subject myself to viewing the nonsensical sins and perversions of the world in the process, is it really worth it? Because, the way I see it is… what you see becomes what you think. What you think becomes what you say. And, what you say becomes what you do.

With that, I have come to a conclusion to resolve the issue while maintaining the social media platforms for what they are. I have decided that I am going to keep the accounts active for anyone that does want to follow on an alternate platform outside of my personal site. But… the conclusion is this; if I have no one that I am following, there will be no reason for me to feel the need to scroll the accounts when I could be doing something better with my time.

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The question then, would be… what is my time worth rather than surfing social media?

I can think of a lot of things. Studying scripture. Spending time with friends and family. Being creative. We live in a world of cell phone social media addiction. And, that’s just not me. And if backing off to a large degree on “self promotion” to break away from a habit that I’m not interested in forming, such as what I see all around me in the personal lives of others… then so be it.

In closing, the social media accounts are staying up. And I will post to them regularly for the sake of promoting existing personal projects. But, my days of following others for the sake of entertainment are over.

I’ve got better things to do with my time.